WEB ∙ PRINT ∙ BRAND

REST OVER RICHES

An approachable identity for values-first financial education

OVERVIEW


Rest Over Riches introduces financial literacy to kids and families through a perspective grounded in values. The design challenge was to make a topic that can feel complicated more inviting and accessible.

The work brings web, print, and brand together around clear communication. An approachable visual language and organized content help the educational ideas feel connected across the places families encounter the brand.

DESIGN & DEVELOPMENT

  • Web Design
  • Brand Design

PROJECT FOCUS

  • Print Design
  • Visual Direction

FAMILY-FOCUSED

A welcoming presentation supports a subject intended for both children and the adults guiding them.

CLEAR COMMUNICATION

Content hierarchy makes educational ideas easier to approach and explore.

ONE VISUAL LANGUAGE

Brand elements connect the website with printed materials.

VALUES AT THE CENTER

The design gives the organization’s perspective a clear and recognizable expression.

LET’S WORK TOGETHER

SLO CAL ∙ TEXAS
© JO DESIGN CO