WEB ∙ PRINT ∙ BRAND

ANTHEM STORIES

A richer digital story for a multi-level venue and bistro in Waco, Texas

OVERVIEW


Anthem Stories brings dining, gatherings, and celebrations together in a distinctive Waco setting. The website needed to help visitors understand the different spaces and experiences while giving the venue a cohesive presence across web, print, and brand materials.

The work brought more depth to the website through expanded content and dedicated pages, supported by a clear visual hierarchy and a consistent design language. Visitors can explore the venue with more context and find a relevant next step, whether they are planning an event or discovering the bistro.

DESIGN & DEVELOPMENT

  • Web Design & Development
  • Content Page Design
  • Print Design

PROJECT FOCUS

  • Brand Design Support
  • Content Structure & Refinement

MORE ROOM FOR THE STORY

Expanded pages give the venue’s spaces and experiences their own place to shine.

CONNECTED DESIGN

A consistent visual approach carries the Anthem Stories personality across digital and print touchpoints.

ORGANIC SEARCH SHARE +85%

Organic search accounted for 34% of website traffic in 2025 and 63% from March–June 2026: an increase of 29 percentage points, or approximately 85% relative growth in share.

ENGAGEMENT TIME +50%

Active engagement time per user increased from 32 seconds in 2025 to 48 seconds from March–June 2026.

LET’S WORK TOGETHER

SLO CAL ∙ TEXAS
© JO DESIGN CO